Fans will check your website to see if you’re showing the game - it’s a natural behaviour.
If the fixture isn’t clearly listed, they may look elsewhere.
Here’s how venues are making sure that doesn’t happen 👇
Using a customisable web feed, Marston’s showcase live sport in a way that matches their brand and website design.
It requires a small amount of coding to set up but is straightforward for anyone with website experience.
✔ Keeps the experience consistent with the rest of the site
✔ Ensures brand consistency across multi-site operators
✔ Makes it crystal clear which games are on
✔ Saves huge amounts of time operationally
Fuller’s use a customisable feed, managed from a single FANZO account - with an integrated booking button linked to DesignMyNight.
Fans can book directly for the specific match they’re viewing.
Some operators also create a World Cup-specific landing page and embed their feed there. This gives them a dedicated page to rank for tournament-related searches - helping capture fans actively searching for where to watch specific matches.
✔ Booking button is front and centre at the decision-making moment
✔ Improves conversion from website visitor to confirmed booking
✔ Dedicated World Cup pages support SEO and search visibility
✔ Managers know exactly what fans are coming in to watch
✔ Tables are released at the right times
A customisable feed with a booking button integrated directly alongside fixtures.
Why it works:
✔ Booking button sits exactly where fans are looking
✔ Improves conversion at high-intent moments
✔ Increases dwell time as fans browse upcoming fixtures
✔ Encourages additional visits when customers spot other matches they’d like to come in for
When fans confirm you’re showing the game they searched for, they’re also more likely to discover other reasons to return.
All feeds and widgets update automatically.
New fixtures are selected in the FANZO Venues Fixture Schedule page.
Once saved, they’re live on your website - no manual updates required.
That means:
✔ No missed games
✔ No outdated listings
✔ No extra admin before major tournaments
Whether you want to add fixtures to your website, create a dedicated World Cup page, integrate bookings, or make your current setup more efficient — we’ll talk you through the best option for your venue.
Fill in your details below and we’ll be in touch.
